Marketing guru to talk to TU grads Saturday
About 3,000 guests are expected to attend Tiffin University’s 2018 commencement ceremony Saturday in TU’s Heminger Center, 350 Miami St.
Donna Graves, co-founder and chief executive officer of NCompass International, is to deliver the keynote address. She is a marketing professional with global award-winning brand activation experience with Fortune 500 companies.
“Tiffin University is honored that Ms. Graves has agreed to serve as our 2018 commencement speaker,” said TU president Lillian Schumacher. “Because of her inspiring career achievements, I am confident that our graduates and their families will benefit greatly from her message.”
Graves founded NCompass in 2003. Since the company’s inception, it has garnered marketing results for entities such as Activision, Best Buy, Microsoft, Citi, 7-Eleven, Procter & Gamble, Toyota, Turner and DirecTV.
Graves’ specialties include strategic development, creative and effective execution solutions and exceeding return on investment, lifestyle marketing and integrated marketing across multiple mediums and disciplines.
She graduated from Penn State University in marketing and was a co-captain of the women’s varsity tennis team. She now develops marketing and local, national and global promotional campaigns for clients.